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Improve Your Visitor Retention Rate
As many as one in three visitors to a home page will leave a site, without exploring further!
Usability testing and accurate monitoring can show you why you are losing so many new visitors.
Here are the most common reasons why new visitors to a site leave without exploring the site further:
- The visitor doesn't understand what the site is about, or simply decides that it doesn't have what they were looking for
- The home page takes too long to download, and they give up waiting
- The visitor doesn't find what the link to your site promised
- Your site requires an plug-in, such as Flash, to use, and they don't have, or dislike, that plugin
Common visitor retention methods include:
- providing regular updates on the front page to keep people coming back, even if they don't explore the site any further
- attracting people with exit pop up ads
- offering something for free from the front page
Discover Which Parts of Your Web Site Are Failing and Why >>>
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